Eco Ride

This Eco Ride project was created in my Graphic Design 2 class and focuses on building a cohesive brand for an eco-friendly bicycle company. I wanted the brand to feel clean, active, and connected to sustainability. Through this project, I developed a full set of branded materials, including an eco-friendly water bottle, Eco Ride t-shirts, business cards, an animation, and a one page brand guide. I enjoyed seeing how one idea could expand across different formats and still feel consistent. This project helped me practice creating a strong visual identity and thinking about how branding can support environmentally conscious products and lifestyles.